SPRIBE Signs Luva de Pedreiro as Aviator Ambassador
SPRIBE has appointed Brazilian football content creator Luva de Pedreiro as a brand ambassador for Aviator, with the partnership focused on raising the crash game’s profile across Brazil and Latin America.
Announced on 24th September, the agreement will see the influencer introduce Aviator to his social media audience. At the time of the announcement, SPRIBE put his combined following across Instagram, TikTok and YouTube at more than 40 million.
Known as Iran Ferreira, Luva de Pedreiro rose to prominence through videos of his football skills and animated celebrations, filmed on a dirt pitch in rural Bahia. His signature “Receba!” catchphrase became a familiar part of his videos and spread into football stadiums as his following grew.
The signing reflects Brazil’s importance to SPRIBE’s plans for Aviator. Giorgi Tsutskiridze, the company’s chief commercial officer, pointed to the creator’s relationship with his fans as a key reason for the partnership.
“Brazil is one of the most important markets in the world for us,” Tsutskiridze said.
He added that Aviator already has a substantial Brazilian community and that Luva’s own style of communication would help introduce the game to a wider audience. Luva welcomed the appointment and said he was looking forward to sharing Aviator with his followers.
Aviator centres on a rising multiplier and a flight that can end at any moment. Players choose when to cash out, with any bet still active when the plane disappears lost.
Frequently Asked Questions
Luva de Pedreiro, also known as Iran Ferreira, is a Brazilian football content creator recognised for his skills videos, energetic celebrations and “Receba!” catchphrase.
He will promote Aviator to his social media followers, supporting SPRIBE’s efforts to increase awareness of the game across Brazil and Latin America.
Aviator was developed by SPRIBE. It is a multiplayer crash game in which players aim to cash out before a rising multiplier stops and the round ends.
